Turning Insight Into Impact

Talen Wu — Product designer driven by clarity, usability, and results.
7+ years across fintech, real estate, consulting, and startups.

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About

I’m a product designer who crafts clarity across both B2B and B2C experiences.
I have 7+ years of experience designing for companies like Ford, CapitaLand, and PwC—from consumer-facing UIs to enterprise-level ERP systems and data dashboards.
I believe good design connects people—not just through pixels, but through purpose.

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Work

My Work

Every project is a chance to turn complexity into clarity. Here’s a glimpse into how I think, solve problems, and build meaningful digital experiences.

CapitaLand Merchant Onboarding Redesign

Optimizing Ford’s E-Contracting Flow

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